Spotify CEO to focus on explaining streaming benefits to musicians
News: 16th December 2014 by Louise Dodgson under Selling & Distributing Your Music
In the most recent spate of A.N.Other well-known artist vs Spotify (in this case, we're refering to Taylor Swift who removed her music from the streaming service in November), the CEO of Spotify, Daniel Ek, has admitted that perhaps more work needs to be put into explaining what the benefits of music streaming can be to artists and musicians.
The crux of the problem circulates around the streaming royalties that Spotify pay to artists, with substantial plays of a track having to be racked up to see a decent and sustainable return for bands and artists. But Daniel Ek stands his ground making the point that Spotify is the fastest growing streaming service and in terms of exposure and gaining new fans this is also a vital point. Check out what he had to say on the topic by clicking the link below...
Related Links
http://www.theguardian.com/technology/2014/dec/16/spotify-ceo-musicians-value-artists
Tags
spotify, daniel ek, music streaming, streaming service, digital music, streaming royalties, taylor swift