Promoting your band using the internet

Blog by Louise Dodgson under Media, Selling & Distributing Your Music

Who hasn’t dreamed of being a famous musician, playing to packed out arenas of screaming fans? Whether you’re a tennis racket guitarist or a bedroom-bound music producer, having your notes grace the ears of hundreds or thousands of fans is the dream. 

If you feel you or your band isn’t getting the attention it deserves, you’ll be pleased to know that there are things you can do to rectify this. Whether you want to increase the amount of listens you have, get more fans, engage with existing ones, advertise your next gig or just promote your music more, there are tools at your disposal. 

Getting started
Before you start using them, it’s important to work out what it is you want to achieve by using them. Having a set plan in your mind of what it is you want and how you’re going to use the tools will help you to find and maintain focus.

It’s important to remember that to promote yourself, you need to have something to promote. This is why it’s important to have at least one song to upload, regardless of quality. A poorly recorded demo is better than nothing, and can be a great starting point to know where to work from. This should be accompanied by an image as well – this could be a photo or a logo – to give the listener something to look at.

A wealth of tools to use
So you’ve got your song and your image, and now you’re ready to go out and take over the Internet. Sites like Soundcloud, Reverbnation and Gigowl are all at your disposal. This article from Plusnet provides much more information about these tools.



plusnet, music promotion, digital music, music online, reverbnation, soundcloud, gigowl


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